New York, NY – June 4, 2025 – Exeevo, a leading SaaS provider of AI-driven CRM and customer engagement solutions for life sciences organizations, is pleased to announce the appointment of Sam Rolfe as Sales Director. In this role, Sam will be responsible for accelerating strategic growth across Europe, the Middle East, and Africa (EMEA) by partnering with pharmaceutical, biotech, medical device, and nutraceutical organizations to optimize their commercial and medical operations with Exeevo’s unified digital platform.
Sam brings a wealth of experience from market-leading life sciences technology providers including Zinc Ahead, Veeva Systems, and Arkivum. With a strong foundation in services and a passion for customer success, Sam has built a career helping life sciences companies unlock measurable ROI from SaaS solutions across the product lifecycle.
“Sam’s proven ability to build trusted partnerships and his deep understanding of the life sciences landscape make him a valuable addition to our growing team,” said Thierry Durand, Senior Vice President, Commercial. “His leadership and strategic insight will be critical as we expand our presence and deliver value to customers across the EMEA region.
Reflecting on his new role, Sam shared: “I’m excited to join Exeevo at such a pivotal time in its growth. The company’s innovative approach, backed by Microsoft, offers unmatched potential for transformation across sciences. I look forward to helping our customers unlock this value and achieve real business outcomes.”

Previously, based in Barcelona, Sam built and led a successful European Sales Development Team and has since served as a high-performing individual contributor for both startups and global technology leaders. His approach is grounded in strategic guidance, aligning solutions to business objectives to ensure long-term client success.
Sam holds a Bachelor of Science (BSc) from Oxford Brookes University.
About EXEEVO®
Exeevo is a global leader in customer relationship management (CRM) solutions, purpose-built for the Life Sciences industry. Our AI-powered, cloud-based platform unifies sales, marketing, medical, and service functions, enabling pharmaceutical, biotech, and medical device organizations to connect with stakeholders in transformative and innovative ways. By leveraging advanced technologies, Exeevo empowers Life Sciences companies to redefine how they engage with healthcare professionals, patients, and other key audiences, driving growth and delivering measurable business impact.
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