Increased go-to-markets efforts
Improved revenue growth
Boosted customer insights
Customer: Sanofi |
Organization Size: Large (5,000+) |
Location: India |
Division: All |
Solution: Omnipresence CRM |
![Sanofi relies on Exeevo Omnipresence CRM to power their life sciences business](https://skw76a.p3cdn1.secureserver.net/wp-content/uploads/2022/07/sanofi-logo1.png)
Companies constantly seek innovative solutions to drive growth and boost revenue in today’s rapidly evolving life sciences industry. Sanofi India, a leading pharmaceutical company, has successfully navigated this challenge by partnering with Exeevo, a renowned provider of SaaS for life sciences. By leveraging Exeevo’s cutting-edge AI-driven CRM platform, Sanofi India has enhanced its sales processes and achieved remarkable sales growth and increased revenue. This case study delves into the strategic implementation of Exeevo’s solutions and highlights the transformative impact on Sanofi India’s business operations.
Sanofi India Challenges
- The absence of cohesive productivity technology and reliance on disparate solutions caused inefficient communication and challenges in managing cross-functional activities, hindering productivity and go-to-market efforts.
- A struggle with fragmented data made achieving customer insights and being regulatory compliant difficult.
- The lack of a 360° customer view impeded growth, resulting in missed opportunities, poor customer engagement, and inefficient decision-making.
Sanofi India Needs
- One next-generation solution with unified 360° productivity and customer engagement tools to support the entire organization and drive business growth.
- Easy to use unified omnichannel capabilities to manage and personalize customer interactions across all channels with data drawn from local and global insights.
- Seamless data management and accurate reporting for a true real-time situational analysis.
Solution
- Omnipresence CRM the unified cloud-based scalable, low code/no code omnichannel Life Sciences solution.
Sanofi India Results
- Communication and productivity have increased, accelerating commercial outcomes and growth to targeted customer segments.
- Intelligence capabilities have enhanced internal collaboration, pinpointing new possibilities for commercial growth.
- Unified real-time data has enhanced customer insights and operational efficiency.
Sanofi India has significantly amplified its go-to-market efforts by choosing Exeevo Omnipresence CRM. This strategic move has streamlined operations and fueled revenue growth by enriching customer insights. By leveraging the robust features of Omnipresence CRM, they’ve achieved a more agile and data-driven approach to their customer engagement, allowing them to tailor strategies and engage more effectively with healthcare professionals.
The enhanced customer insights provided by the CRM have been instrumental in better understanding their client’s needs and preferences, leading to more personalized and impactful interactions. This deeper understanding has improved customer satisfaction and loyalty, ultimately boosting revenue growth.
In summary, Exeevo Omnipresence CRM has been a game-changer for Sanofi India, helping to propel their go-to-market strategies, enhancing their revenue, and offering invaluable customer insights that keep them ahead in the competitive landscape of the life sciences industry.
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